Also from the Bestselling Author of Purple
Cow...
This book is part of a series that fits
together. If you visit www.squidoo.com/seth you can see
the whole thing, but here are a few highlights:
The Big Moo is an anthology written by thirty-three big thinkers on the ideas in Purple Cow.Free Prize Inside! is the sequel to Purple Cow. If you liked this, you’ll like that.All Marketers Are Liars is about telling stories, stories that spread and stick.Meatball Sundae is about the mismatch between most marketing and the Internet.The Dip is about being the best in the world and about quitting the things where you’re stuck so you can spend time to get really good at the others.Tribes is about using leadership as a marketing tactic, the only one that really works.