Chapter 48
A Business Lunch Is No
Picnic
“More decisions are made around dining tables
than boardroom tables,” says consultant Gail Madison, “but the
business schools just don’t tell you.” Gail should know. She’s
brought in to counsel MBA job candidates from the premier business
schools on matters of corporate etiquette. One association she
esteems particularly is her work with the prestigious Wharton
School at the University of Pennsylvania.
Generation Xers and Generation Yers—groups that
are under the age of forty-five—have an especially tough time with
etiquette. Before landing on the kids for this lapse, consider that
their parents often share heavily in the blame. Gail calls them
“helicopter parents” because they hover over their children and
make every effort to keep the kids comfortable and insulated from
social pressure.
Fledgling job candidates often learn the
no-nonsense standards of big business on a most unlikely playing
field: across the cutlery and glassware of a white-tablecloth
restaurant. We’re talking about the Yankee Stadiums of
business.
Gail is a major-league hitting coach who has seen
it all and knows every mistake and miscue a job candidate is likely
to make over lunch or dinner.
Gail, how
important is showing up on time, and how exactly should you greet
your host or hostess?
Candidates will race in ten or fifteen minutes
late. Why? They didn’t pre-drive the route or anticipate road
congestion. Worst of all, they come in complaining about the
traffic or the weather, and this sets a negative tone. The last new
staff member an employer wants to add is one complaining that
circumstances were beyond their control. The clock is a very
important measure to employers. If you show up a half-hour late,
that’s still grounds for termination in many companies.
Also, a late arrival can well throw you off
stride, as you wipe perspiration off your brow or don’t execute a
firm handshake. When you’re dealing with a person senior to you,
you should keep in mind that that individual offers his or her hand
to you first and then you are quick to respond. Don’t call a senior
job interviewer by his or her first name until he or she tells you
that you should. It’s a sign of respect, not of formality.
Do a
polished appearance and power dressing still matter? Or, better
asked, has power dressing made a revival?
After the handshake and initial eye contact,
research says your new acquaintance will next take a peek at your
shoes. Be sure they’re shined.
Dress for the job or position you want, not who
you are today. If people perceive you as an executive, you have a
far better chance of being considered for a more senior job. There
are exceptions. Some tech firms won’t talk to candidates who aren’t
dressed in a T-shirt and jeans. But for these laid-back firms, the
salespeople are still dressed in suits and ties.
There are very specific rules for power clothing.
A navy blue suit still ranks #1 for men or for women. For men,
white shirt with a tie having blue and red in it. A black suit is
#2. Dark gray is #3.
Grooming matters. Hair that is unkempt or too
long works against you. For women, hair that’s down and flowing
becomes a distraction. It needs to be pulled back. Distractions are
a bad thing in the corporate world. Everything is tight and tidy.
Looking provocative is out of place, and that includes piercings
and tattoos. Every woman needs a little makeup. The three-day-old
grunge look for men is, in my opinion, nothing short of
catastrophe.
Gail, you
have some strong opinions on what a candidate should do with
managing the “props” on the table. Were I to sum up your tips, I’d
say: Remember the table is not your personal playground. What you
point out has indeed aggravated me as an interviewer over the
years.
Harvey, the playground metaphor is well put. When
you sit down, don’t place your cell phone or sunglasses on the
table. A guest adds nothing to a dining table. A purse, portfolio,
or attaché case goes on the floor beside your feet.
Let the host lead. You start sitting down as your
host sits down. You don’t touch your napkin or anything on the
table until your host does. When he or she takes a drink of water,
then it’s time for everyone to start drinking water.
So many younger people sit at a dining table as
though they were hunched up over a computer. Sit up straight, feet
flat on the floor. Don’t cross your legs or flip your hair. Having
your hands near your face or hair distracts many people. Don’t lean
on the table with your forearms. Don’t fidget with or rearrange
silverware, saltshakers, or bread plates. This can be a forceful
distraction, and a quietly amused interviewer may start to wonder
about the little theater you’re staging: “What’s going to happen
next?”
Ordering
can be one of the most hazardous minefields for a candidate, can it
not? There are a lot of considerations, and you need to know the
rules of the road or you can quickly veer off into a lamppost that
can do your prospects real damage.
Don’t order alcohol. If an interviewer asks you
if you want a drink, it is often a test. Why do people drink
alcohol? So they can sit back and relax. That’s not how you want to
be for an interview. You are there to demonstrate how professional
you are.
Ask your host for suggestions on what to order.
If he or she says, “We come here for the steaks,” that may well be
code for what the interviewer will order. If you select a chef
salad, you’re stressing difference.
If you can, order something user-friendly. Given
a choice, skinless, boneless chicken breast—easily cut and mounted
on a fork—with mashed potatoes and green beans is not tricky stuff.
Beware of dishes swimming in sauce.
The host will ask you to order first. Even if
you’re uncomfortable with that, do it. Keep it simple. A host needs
to match the number of courses with the number you order. If you
order a five-course menu, he or she will be compelled to do the
same. Think simple starter and entrée.
My single most important piece of advice: It’s
not about the food. Eat before you go—an apple or a power bar. You
will be better focused. You won’t be expected to clean your
plate.
Handling
serving personnel is another test to keep in mind.
Be kind and polite to the waitstaff. The
interviewer isn’t just checking out how you handle the silverware,
he or she is also reading how you manage other people. Don’t send
your order back to the kitchen.
If it’s
not about the food, it must be about the conversation. How can a
candidate help an interview move smoothly?
Smile. Don’t be crazy silly. People like other
people who are enthusiastic and positive. They also respect others
who are in control of themselves. Your behavior should validate the
following message: “I know the rules. I’m comfortable being a key
player.”
Make good, confident eye contact. That’s a major
measure of managerial strength and confidence. Hold someone’s
glance for two to three seconds before you look away briefly.
Project that you are in control yourself, holding gestures to a
minimum. Keep your voice in a steady moderate volume range. Be
careful about ending every sentence with a question—many young
people do. Constantly interjecting the words “you know,” “um,”
“ah,” and “like” broadcast insecurity and a poor command of the
English language.
Regarding eye contact, one of the best tricks
I’ve ever learned is to look at only one of the interviewer’s eyes.
This takes lots of practice but presents you as a person who is
totally focused and engaged in the conversation.
During a
meal conversation, small talk is more likely to be part of the
interaction than in an office interview. You think the interviewee
is obliged to be prepared for this, don’t you?
There’s small talk versus power talk. Small talk
will inevitably be part of the conversation. Be prepared to elevate
the game in a natural way that shows you are a serious player.
Reference a front-page article you saw in the Wall Street Journal that morning or a book you just
read. Have something interesting to say.
Because
you’re out of the office, your résumé may still be an important
topic of conversation. Right?
Based on research, consider asking the
interviewer before or after the meal is served, “I know you are
extremely busy. Have you actually had a chance to read my résumé?
This is not intended as an insult, but I know that résumés are
often read by prescreeners, and you might not have had the
opportunity to see mine.” Here’s a statistic that stuns just about
everyone: 85 percent of the people actually doing the interview
have not seen the résumé for the person they are meeting!
At which point, you should be ready to offer a
crisp, clean copy of the document (have at least two) in the folder
or case by your feet. Know your strengths really well and be
prepared to point out how you would be a great fit for this
company. As to weaknesses, be ready to identify them—and most
important—what you have done to improve upon your shortcomings.
Don’t raise the questions of compensation, benefits, or vacation
during the visit unless your host does.
While the
dialogue is going on, are there any other behaviors to guard
against?
There are many little tests that go on during
corporate interviews, and a candidate needs to know they are
happening. No matter how hot it is, don’t take off your jacket or
suit coat, even if your interviewer does. That can be a test as
well.
Be conscious of your bearing. People who have
been fired or engineered out of a job can gradually start slumping
or give off signals of being defeated as a conversation
progresses.
Make sure your cell phone is turned off before
the meeting starts. That’s another reason for arriving early. If it
rings during the meeting, do not answer the call. Just turn off the
phone. Or, better yet, don’t bring your cell phone into an
interview.
I’ve
often maintained the most important dessert in an interview lunch
is when the candidate asks the interviewer questions.
Is that ever the truth! Do your homework. When
the lunch is over, the interviewer will probably ask, “Well, do you
have any questions for me?” The comment not to make: “Nope, I think
you’ve covered just about everything.” Ask interesting questions.
That means going beyond topics easily answered on a company Web
site or the entry about it in Wikipedia.
The most important consideration in framing your
questions? Personalize. Ask the interviewer, “What do you like best
about working at Firm X?” or “What’s the most interesting project
you were ever assigned?” Engage the interviewer, and then be quiet
and listen. This is the opportunity for interviewers to unfold what
they are about. Don’t shortchange them of this chance to talk about
themselves or to weigh what you hear and determine if you’re a good
fit for this company.
If you
don’t attempt to pay the bill, is that considered rude and
presumptuous?
Don’t argue with the interviewer paying. It’s
clear in such a situation that the interviewing company pays.
On the
other hand, not knowing basic table etiquette might have a hefty
price tag.
Indeed, it can. An accountant was up for a
six-figure job. He went through the entire interview cycle without
any exposure to other managers over a meal. Since he was going to
be responsible for entertaining clients, the company figured it
would be smart for someone to take this numbers guy out to dinner
to make sure he could navigate through a place setting. He never
took his napkin off the table during the entire meal . . . He
wasn’t hired. He didn’t have basic dining manners down. If you
can’t deal with the protocol of a basic table setting, how will you
ever handle a business or entertain a client?
Yogi
Berra said it best: “It ain’t over till it’s over.” A business
interview is far from over when you and your host part
company.
One of your last questions to the host or hostess
should be, “How would you like me to follow up with you?”
Immediately after the interview, send a short thank-you e-mail, and
then be sure to debrief yourself into your notebook after the lunch
to record what you did badly, what you did well, and especially
which questions you answered clumsily or which stumped you
completely.
Within twenty-four hours, mail what’s known as a
“correspondence card.” This is about three and a half by five or
four by six inches. Several fine stationery companies make them. A
correspondence card is a blank, heavy-stock, formal card with no
printed message or decoration on it. You handwrite a thank-you
note, briefly reinforcing one or two points you made at your
interview and include your business card. You mail this in a
hand-addressed envelope with a first-class stamp.
Students of mine counter this suggestion with
skepticism: “If everyone does what you recommend, no one would be
special.” Based on history, only one half of one percent will
actually do this, so you end up special, I reassure them.
I’ve shared national speaking forums with a
business coach named Burt Dubin. Burt says he saved every
handwritten thank-you note he ever got in twenty-four years of life
in corporate America—all four of them. The handwritten note is
still very powerful, as you have emphasized on countless occasions,
Harvey.
By the way, even if you are unemployed, you
should have an attractive, professional business card printed up.
It’s very important that it have a suitable job title for the kind
of position you are immediately seeking, let’s say “Insurance
Actuarial” or “Marketing Analyst.” If you are actively searching
two or three somewhat different kinds of jobs, business cards are
inexpensive to print these days, so have them printed up with
different titles.
Even
among experts, there are different schools of thought regarding the
pros and cons of aggressively following up on an interview. You
warn candidates that their insistence can make them look
vulnerable.
It’s OK to make one follow-up phone call after
one week. If you don’t hear anything, they just may not be that
into you. Or they could be busy. Don’t panic. Don’t appear
desperate—that is very negative and can undo all the good work you
achieved in the interview. Wait it out.
Mackay’s Moral: An
interview lunch weighs how you butter
your bread . . . and decides whether you’ll be getting any
bread at all.
your bread . . . and decides whether you’ll be getting any
bread at all.